Integrated Marketing | Print + Social Media | Executive Visibility

I led the creative development of a half-page print ad and supporting social media content to spotlight Cisco’s sponsorship of the APAICS 30th Annual Awards Gala, a flagship event advancing Asian American, Native Hawaiian, and Pacific Islander (AANHPI) representation in public service.

The campaign aligned with APAICS’ mission to build AANHPI political leadership and highlight inclusive policymaking. This milestone event—attended by public officials, community leaders, and policymakers—featured remarks by President Joe Biden and drew national attention as a key platform for celebrating AAPI impact and visibility in government.

I collaborated across media, brand, social, and executive communications to ensure the creative aligned with Cisco’s voice and values. The result was a cohesive, high-visibility campaign reinforcing Cisco’s support for inclusive leadership and civic engagement across diverse communities.